Thursday, 19 July 2012


"Black like the soul of fame but invisible once airborne."

Her first ever perfume, FAME is gonna launch in late August or maybe September for Singapore along with her new album title (allegedly). The perfume is black liquid in the bottle but will turn invisible once airborne. The fragrance house, Coty claimed that this was a new technique of making perfume. AWESOME STUFF. The ad is shot by Steve Klein and it's not Gaga if it doesn't cause a stir. The ad features her naked, face covered with a mask and men miniatures in thongs (i believe) showering her body including her private areas. I assume those would be her little monsters? I'm not a fan of the pose though but the bottle design sure is something. It kinda reminds me of the shape of an egg with a giant claw and i believe that's what Gaga is trying to portray.

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